Today, competitors emulate that no-frills approach as Chrome has solidified itself as the internet’s most popular browser.
Google took the same formula and applied it to its Chrome browser when it launched in 2008. This iconoclastic approach revolutionized how we search the web.
Even today on the Google homepage you’re treated simply to a logo, the search bar, and some favorites. Minimalism made the Google search engine a blow-out success at the turn of the millennium.